{"id":34624,"date":"2022-05-19T14:33:28","date_gmt":"2022-05-19T12:33:28","guid":{"rendered":"https:\/\/leadpeak.me\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/"},"modified":"2025-01-14T17:40:17","modified_gmt":"2025-01-14T16:40:17","slug":"seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022","status":"publish","type":"post","link":"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/","title":{"rendered":"SEO marketing: 6 steps to rank your website higher on Google in 2022"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34624\" class=\"elementor elementor-34624 elementor-11120\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3ed21b e-flex e-con-boxed e-con e-parent\" data-id=\"e3ed21b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b34eaef elementor-widget elementor-widget-text-editor\" data-id=\"b34eaef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Do you want to become an SEO marketing expert? Do you want your website to be at the top of the search engine results? If so, you&#8217;ve come to the right place. Most online marketers claim that search engine optimization in 2024 won&#8217;t be the same as it was in years past. And they&#8217;re right. SEO strategies are constantly changing, and they need to be updated to achieve SEO marketing goals. <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13ad6bc elementor-widget elementor-widget-heading\" data-id=\"13ad6bc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#What_is_SEO_marketing_and_how_does_it_work\" >What is SEO marketing and how does it work?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#6_steps_to_rank_your_website_higher_on_Google_in_2024\" >6 steps to rank your website higher on Google in 2024<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_1_-_Concentrate_on_on-site_SEO\" >Step 1 - Concentrate on on-site SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_2_-_Publish_detailed_content\" >Step 2 - Publish detailed content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_3_-_Use_social_media_for_audience_growth\" >Step 3 - Use social media for audience growth<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_4_-_Keep_an_eye_on_technical_SEO\" >Step 4 - Keep an eye on technical SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_5_-_Add_local_keywords_and_landing_pages\" >Step 5 - Add local keywords and landing pages<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Step_6_-_Keep_the_content_relevant_to_the_search_intent\" >Step 6 - Keep the content relevant to the search intent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/leadpeak.me\/en\/magazin\/seo-marketing-6-steps-to-rank-your-website-higher-on-google-in-2022\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"What_is_SEO_marketing_and_how_does_it_work\"><\/span>What is SEO marketing and how does it work?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63cb6c3 elementor-widget elementor-widget-text-editor\" data-id=\"63cb6c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>SEO is the abbreviation for search engine optimization. It is a process of getting organic traffic by applying techniques recommended by a search engine. Search engines do not reveal all the ranking factors of the website as these are the secrets. And of course, you can&#8217;t play games with a search engine. SEO experts work hard to understand how a search engine works and ranks a website.<\/p><p>The main goal of SEO marketing is to improve the position of your website and place it at the top of the search results. The visibility of your website pages in the top results can improve an online business and help you reach your target audience.<\/p><p>Organic traffic and conversion growth in 2024 is more challenging than in recent years. However, you can rank your website by applying a successful SEO strategy.<\/p><p>In this article you will find SEO marketing steps to rank your website higher on Google. Read the 6 steps to rank your website higher on Google in 2024?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e5ee83 elementor-widget elementor-widget-heading\" data-id=\"4e5ee83\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"6_steps_to_rank_your_website_higher_on_Google_in_2024\"><\/span>6 steps to rank your website higher on Google in 2024<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a849d9 elementor-widget elementor-widget-text-editor\" data-id=\"8a849d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Whether you&#8217;re a beginner or an SEO expert, you should know that without SEO marketing, your business will have no digital presence.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d612df5 elementor-widget elementor-widget-text-editor\" data-id=\"d612df5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Here are the <strong>12 steps<\/strong> to rank your website higher on Google in 2024. Let&#8217;s take a look. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-590d57e elementor-widget elementor-widget-heading\" data-id=\"590d57e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_1_-_Concentrate_on_on-site_SEO\"><\/span>Step 1 - Concentrate on on-site SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23ffa77 elementor-widget elementor-widget-text-editor\" data-id=\"23ffa77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If you want to improve your website rankings faster, you should focus on on-site SEO. In fact, it&#8217;s one of the basic principles of SEO marketing. SEO optimization of your website around the target keywords can improve your rankings within a few days.  <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39c420b elementor-widget elementor-widget-text-editor\" data-id=\"39c420b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><span style=\"font-weight: 400;\"><strong>Use keywords wisely:<\/strong> Make sure you add keywords and phrases that people use to find businesses related to your website. Incorporate keywords 2 to 3 times in the content and as naturally as possible in the page titles, image descriptions, metadata, web pages, URLs, headings and subheadings. <\/span><\/li><li>Use <strong>your main keyword<\/strong> at the beginning of your title tag. However, avoid keyword stuffing as this can affect your ranking.<\/li><li><strong>Keyword research:<\/strong> You can start a keyword research with Google Ads. You can also use other keyword research tools such as Moz, Yoast, SEMrush, Ahrefs, Google Keywords Tool, Ubersuggest, etc. Optimize your website for low, competitive keywords with high search volume. Create content that answers &#8220;how&#8221; and &#8220;why&#8221; type questions.<\/li><li><strong>Add LSI keywords:<\/strong> LSI is the abbreviation for Latent Semantic Indexing. LSI keywords are the terms that a search engine uses to accurately understand the purpose or concept of your website. You can use a free SEO tool called LSI Graph to generate LSI keywords. Adding LSI keywords to your page is an advanced SEO marketing tactic to rank higher.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-106cb28 elementor-widget elementor-widget-heading\" data-id=\"106cb28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_2_-_Publish_detailed_content\"><\/span>Step 2 - Publish detailed content<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f50381 elementor-widget elementor-widget-text-editor\" data-id=\"2f50381\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Comprehensive content that covers all the search queries your audience is looking for has more chances of ranking faster. Also, don&#8217;t forget to add long-tail keywords, as these phrases have low competition and a high conversion rate. Publish long content of at least 1500 to 1800 words. Make sure you provide all relevant information to facilitate the purchase decision.   <\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the most relevant, comprehensive and reliable content, you can convert leads into customers and build relationships.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Follow these tips to create quality content that can rank higher.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee88096 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"ee88096\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" height=\"512pt\" viewBox=\"-31 0 512 512\" width=\"512pt\"><g fill-rule=\"evenodd\"><path d=\"m440.589844 206.675781h-341.171875l327.699219-94.929687c2.546874-.738282 4.695312-2.460938 5.976562-4.78125 1.28125-2.324219 1.585938-5.058594.847656-7.605469l-17.148437-59.199219c-6.851563-23.644531-28.867188-40.160156-53.539063-40.160156-5.199218 0-10.378906.738281-15.402344 2.191406l-307.675781 89.128906c-14.230469 4.121094-26.023437 13.582032-33.214843 26.632813-7.1875 13.050781-8.875 28.078125-4.753907 42.304687l16.753907 57.835938v238.253906c0 30.6875 24.964843 55.652344 55.648437 55.652344h120.164063c5.523437 0 10-4.476562 10-10s-4.476563-10-10-10h-120.160157c-19.660156 0-35.652343-15.992188-35.652343-35.652344v-136.085937h51.230468.023438.019531 78.3125.023437.023438 78.3125.023438.023437 78.3125.023437.019532 105.28125v136.085937c0 19.660156-15.992188 35.652344-35.652344 35.652344h-120.164062c-5.519532 0-10 4.476562-10 10s4.480468 10 10 10h120.164062c30.6875 0 55.652344-24.964844 55.652344-55.652344v-239.671875c0-5.523437-4.476563-10-10-10zm-176.332032 93.585938 42.488282-73.585938h55.261718l-42.484374 73.585938zm-78.359374 0 42.488281-73.585938h55.261719l-42.484376 73.585938zm-78.355469 0 42.484375-73.585938h55.265625l-42.488281 73.585938zm37.179687-129.457031-71.148437-68.335938 53.308593-15.441406c.375.546875.8125 1.0625 1.3125 1.542968l71.148438 68.335938-53.308594 15.441406c-.375-.546875-.816406-1.066406-1.3125-1.542968zm134-125.839844 71.148438 68.335937-53.308594 15.441407c-.375-.546876-.8125-1.066407-1.3125-1.542969l-71.148438-68.335938 53.308594-15.441406c.375.546875.8125 1.0625 1.3125 1.542969zm-75.265625 21.804687 71.148438 68.332031-53.308594 15.445313c-.375-.546875-.8125-1.066406-1.3125-1.542969l-71.148437-68.335937 53.308593-15.441407c.378907.542969.816407 1.0625 1.3125 1.542969zm149.960938-45.367187c3.210937-.929688 6.519531-1.402344 9.835937-1.402344 15.824219 0 29.9375 10.578125 34.328125 25.726562l14.367188 49.589844-40.121094 11.621094c-.378906-.546875-.816406-1.0625-1.316406-1.542969l-71.144531-68.332031zm-328.9375 106.199218c4.609375-8.371093 12.160156-14.433593 21.261719-17.070312l5.875-1.703125c.378906.546875.816406 1.066406 1.3125 1.542969l71.148437 68.335937-88.292969 25.578125-14.367187-49.589844c-2.636719-9.097656-1.546875-18.71875 3.0625-27.09375zm14.480469 99.074219h87.972656l-42.484375 73.585938h-45.488281zm303.65625 73.585938 42.484374-73.585938h45.488282v73.585938zm0 0\"><\/path><path d=\"m303.921875 405.113281c0-3.574219-1.90625-6.875-5-8.660156l-87.855469-50.722656c-3.09375-1.785157-6.90625-1.785157-10 0-3.09375 1.785156-5 5.085937-5 8.660156v101.445313c0 3.570312 1.90625 6.871093 5 8.65625 1.546875.894531 3.273438 1.34375 5 1.34375 1.726563 0 3.453125-.449219 5-1.34375l87.855469-50.71875c3.09375-1.785157 5-5.085938 5-8.660157zm-87.855469 33.402344v-66.804687l57.855469 33.402343zm0 0\"><\/path><path d=\"m234.773438 492c-5.507813 0-10 4.492188-10 10s4.492187 10 10 10c5.511718 0 10-4.492188 10-10s-4.488282-10-10-10zm0 0\"><\/path><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Add video-based content as it can improve organic search results by 50 times than text-based content. It also makes your content easy to understand and more compelling. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"512\" height=\"512\" x=\"0\" y=\"0\" viewBox=\"0 0 512 512.001\" style=\"enable-background:new 0 0 512 512\" xml:space=\"preserve\"><g><path d=\"M256 360.531c51.832 0 94-42.168 94-94V94c0-51.832-42.168-94-94-94s-94 42.168-94 94v172.531c0 51.832 42.168 94 94 94zM256 20c40.805 0 74 33.195 74 74v82.645H182V94c0-40.805 33.195-74 74-74zm-74 176.645h148v69.886c0 40.805-33.195 74-74 74s-74-33.195-74-74zm0 0\" fill=\"#364149\" opacity=\"1\" data-original=\"#000000\"><\/path><path d=\"M231.668 131.313h48.664c5.523 0 10-4.477 10-10s-4.477-10-10-10h-48.664c-5.523 0-10 4.476-10 10s4.477 10 10 10zM231.668 94.043h48.664c5.523 0 10-4.477 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31.969-5.523 0-10 4.477-10 10s4.477 10 10 10zM297.969 242c2.633 0 5.21-1.07 7.07-2.93 1.86-1.86 2.93-4.441 2.93-7.07s-1.067-5.21-2.93-7.07a10.073 10.073 0 0 0-7.07-2.93 10.07 10.07 0 0 0-7.067 2.93c-1.859 1.86-2.933 4.441-2.933 7.07s1.07 5.21 2.933 7.07a10.07 10.07 0 0 0 7.067 2.93zm0 0\" fill=\"#364149\" opacity=\"1\" data-original=\"#000000\"><\/path><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Add podcasts, animations, lists, tables, e-books, white papers and product reviews to provide detailed information on your topic.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\" id=\"svg4053\" width=\"682.66669\" height=\"682.66669\" viewBox=\"0 0 682.66669 682.66669\"><defs id=\"defs4057\"><clipPath clipPathUnits=\"userSpaceOnUse\" 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transform=\"translate(417,179)\"><path d=\"M 0,0 H 60\" style=\"fill:none;stroke:#000000;stroke-width:20;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path4111\"><\/path><\/g><\/g><\/g><\/g><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Create internal links to improve the indexing and navigation of your website. You can also increase traffic by passing your website's link to local businesses or link exchanges. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:svg=\"http:\/\/www.w3.org\/2000\/svg\" id=\"svg405\" xml:space=\"preserve\" width=\"682.66669\" height=\"682.66669\" viewBox=\"0 0 682.66669 682.66669\"><defs id=\"defs409\"><clipPath clipPathUnits=\"userSpaceOnUse\" id=\"clipPath419\"><path d=\"M 0,512 H 512 V 0 H 0 Z\" id=\"path417\"><\/path><\/clipPath><\/defs><g id=\"g411\" transform=\"matrix(1.3333333,0,0,-1.3333333,0,682.66667)\"><g id=\"g413\"><g id=\"g415\" clip-path=\"url(#clipPath419)\"><g id=\"g421\" transform=\"translate(371.0002,504.5)\"><path d=\"m 0,0 h -105.096 c -26.909,0 -48.723,-21.747 -48.723,-48.574 V -138.5\" 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-38.423,38.305 h -137.297 c -21.22,0 -38.422,-17.15 -38.422,-38.305 V 130\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path441\"><\/path><\/g><g id=\"g443\" transform=\"translate(79.9881,277.2979)\"><path d=\"M 0,0 H 100.7\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path445\"><\/path><\/g><g id=\"g447\" transform=\"translate(79.9881,244.0018)\"><path d=\"M 0,0 H 100.7\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path449\"><\/path><\/g><g id=\"g451\" transform=\"translate(155.3103,311)\"><path d=\"M 0,0 -16.648,-100.7\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path453\"><\/path><\/g><g id=\"g455\" transform=\"translate(122.0143,311)\"><path d=\"M 0,0 -16.648,-100.7\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path457\"><\/path><\/g><g id=\"g459\" transform=\"translate(339,120)\"><path d=\"m 0,0 v 36.819 c 0,15.012 -12.208,27.183 -27.267,27.183 h -97.432 c -15.059,0 -27.266,-12.171 -27.266,-27.183 v -97.135 c 0,-15.013 12.207,-27.183 27.266,-27.183 h 53.525 V -112.5 l 32.381,25.001 h 11.526 C -12.208,-87.499 0,-75.329 0,-60.316 V -47\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path461\"><\/path><\/g><g id=\"g463\" transform=\"translate(263.0173,75.2472)\"><path d=\"M 0,0 C 23.446,12.429 35.593,23.005 35.593,39.389 35.593,61.988 7.91,67.638 0,50.688 -9.04,68.203 -35.593,61.988 -35.593,39.389 -35.593,23.005 -23.446,12.429 0,0 Z\" style=\"fill:none;stroke:#000000;stroke-width:15;stroke-linecap:round;stroke-linejoin:round;stroke-miterlimit:10;stroke-dasharray:none;stroke-opacity:1\" id=\"path465\"><\/path><\/g><\/g><\/g><\/g><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Writing a few posts on social media platforms and linking to your page will also attract the target audience. Guest blogging on popular websites also helps create backlinks. <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ac3446 elementor-widget elementor-widget-heading\" data-id=\"9ac3446\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_3_-_Use_social_media_for_audience_growth\"><\/span>Step 3 - Use social media for audience growth<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bcb1e1b elementor-widget elementor-widget-text-editor\" data-id=\"bcb1e1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Around 80% of people use social media platforms to stay in touch with brands and online businesses. Therefore, using social media and linking these platforms to your website is the best tactic for SEO marketing. It helps drive organic traffic to your website, reach more customers and increase sales. For example, Facebook ads are a great way to attract more prospects, reach a new audience and increase customer service.   <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8207c63 elementor-widget elementor-widget-heading\" data-id=\"8207c63\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_4_-_Keep_an_eye_on_technical_SEO\"><\/span>Step 4 - Keep an eye on technical SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dedb5f2 elementor-widget elementor-widget-text-editor\" data-id=\"dedb5f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Technical SEO plays a major role in the ranking of a website. It is one of the most important topics in SEO marketing.<\/p><p>Monitor the technical SEO points mentioned to improve your website ranking.<\/p><p>Mobile optimization of a website: Your website should be 100% optimized for mobile devices as more and more consumers are using mobile devices to search for a business. You can use mobile-friendly testing tools to check the mobile optimization of a website.<\/p><p>Improve the loading time of your website: The average loading time of your website, is also a Google ranking factor. You can test the speed of your website with website speed tools such as WebPageTest.org. Such tools also give you the opportunity to speed things up. If Google is having trouble indexing your website, you&#8217;ll find this in the coverage section of the speed tool.<\/p><p>One of the most common de-ranking factors is when a person lands on your page and quickly returns to the search results. It&#8217;s a clear sign to Google that people aren&#8217;t getting exactly what they need on that website. Increasing page speed will reduce bounce rates and improve the ranking of your website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-028b748 elementor-widget elementor-widget-heading\" data-id=\"028b748\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_5_-_Add_local_keywords_and_landing_pages\"><\/span>Step 5 - Add local keywords and landing pages<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5201e8f elementor-widget elementor-widget-text-editor\" data-id=\"5201e8f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Local SEO has become a crucial SEO marketing strategy as most consumers use mobile devices to search for a local business. Regardless of whether you own a physical or e-commerce business, you should focus on local keywords. Add local keywords and landing pages that users use to find your business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2fce25 elementor-widget elementor-widget-heading\" data-id=\"d2fce25\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Step_6_-_Keep_the_content_relevant_to_the_search_intent\"><\/span>Step 6 - Keep the content relevant to the search intent<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bfae85d elementor-widget elementor-widget-text-editor\" data-id=\"bfae85d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Google strives to provide its users with the most relevant information as quickly as possible. In short, Google is more focused on how users interact with your website. If your website content is not relevant to the search content, you may experience problems with your website&#8217;s ranking. Therefore, align your website content with the search intent. Also, add the table of contents at the top of the page. It helps visitors land on the page they are looking for.     <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39e322a elementor-widget elementor-widget-heading\" data-id=\"39e322a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abddd5d elementor-widget elementor-widget-text-editor\" data-id=\"abddd5d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hopefully, these 6 steps to rank your website higher on Google in 2022 will help you improve organic traffic and conversions. Keep your content optimized and updated for the relevant keywords. Use alt tags and publish authoritative content that covers all aspects of your topic. Focus on on-page-SEO and make your website mobile-friendly to improve the user experience. In fact, it is the best SEO marketing strategy to get organic traffic and increase sales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Do you want to become an SEO marketing expert? Do you want your website to be at the top of the search engine results? If so, you&#8217;ve come to the right place. Most online marketers claim that search engine optimization in 2024 won&#8217;t be the same as it was in years past. And they&#8217;re right. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":34350,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"6 steps to improve your website's ranking on Google in 2022","_seopress_titles_desc":"Do you want to become an SEO marketing expert? Do you want your website to be at the top of the search engine results? If so, you've come to the right place.  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